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Are you sitting beautifully?

The Now collection, available exclusively online, introduces new on trend sofa styles for the savvy style conscious.
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You tell a friend that you’re looking for a new sofa and you can predict their reaction. That’s a big decision, he or she will say, with real sympathy. There might even be an eye roll or a rueful shake of the head involved. After all, they may have been through the same bewildering process. How on earth do you choose? Where on earth should you start? There are so many different styles out there to choose from, and buying a sofa – well – it’s such a big commitment.

Your sofa is the undisputed star of your living room, central to your family and social life. It goes without saying that you want it to be comfortable, but every bit as important is how it looks. You want your new sofa to reflect your lifestyle and who you are. That’s not asking much… is it?

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The Now collection could help you narrow down your choices. These gorgeous new sofas are available online only at fantastic value prices, and are grouped into three popular styles, Mid Century, Modern Simplicity and Relaxed Luxury.

Our Mid Century style sofas and chairs are inspired by the iconic curves and retro features of that era. Slim tapered legs and low backs suit for smaller rooms, as they help to create the illusion of more light and space. Buttoning can be lavish, as in the Melody or subtle as in the Aldo or the Genesis. If you love retro charm, you could fall for the sophisticated Remy sofa in velvet soft luxor fabric in an exciting range of upholstery colours. And who could resist the luscious Lexi, upholstered in a soft wool-like fabric with its curvilinear buttoned back?

If you’re a lover of minimalism you might prefer the Modern Simplicity style. Think straight lines and square corners, without a fussy detail in sight. This look particularly suits modern apartments, spacious annexes and first homes. The Skye sofa has a low back, slim arms and on trend metal feet, epitomising modern style. While the beautiful Pia has clean, gently curving lines, subtle buttoning and neat bolster cushions. The Dawn combines minimalist lines with box arms and tapered metal lets, and the Evolve sofa is elegantly simple, and comes in a wide choice of fabric upholstery. For a larger room, the Aria chaise end sofa makes a real impact, upholstered in luxurious velvet in a choice of rich, bold colours. We love its modern box arms and narrow, dark wooden legs.

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Lovers of luxury and of characterful finishing touches could fall in love with the Relaxed Luxury style. The exquisitely turned wooden feet of the Riley sofa might catch your eye, or the opulent Chesterfield style of the statement Harper sofa with its wooden bun feet and scrolled arms and back. The Rise sofa has a softly curved back, exquisitely shaped curved arms and soft to the touch fabric upholstery. And the large in scale Haystack footstool is sure to add the ‘wow’ factor with its all-over tufting. These modern updates of timeless designs are perfect for those with an eye for the classical.

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Whatever look you prefer, the online exclusive sofas in our Now collection have been created for the style conscious who appreciate great value for money too. So, if you want to be sitting beautifully on a new sofa soon, without going over budget, it could be a great place to start looking.


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